Zeev Draer

Zeev Draer

VP, Global Business Development, ADVA

Zeev serves as VP of Global Business Development for ADVA packet portfolio as part of CTO department since 2017, as part of MRV Communications acquisition. Prior to this role, Zeev served as VP Strategic Marketing for MRV Communications  responsible for marketing strategy and technology innovation research with focus on multi-layer convergence and transformation to virtualized and programmable networks.  Zeev brings over 25 years of experience in senior roles in the ICT industry, with expertise in business development, product and project management, and multilayer network solutions. Prior to his role as VP of strategic marketing, Zeev served as VP and product line manager at MRV. In this position, he was responsible for leading and promoting MRV’s flagship networking product lines in the service provider market. He is a long time contributor to MEF and broadly active in making technology outlook presentations at industry seminars, conferences and tradeshows.  His latest role as part of MEF contribution is co-chair of Marketing and Education Committee.

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